Let's get this out of the way to start things off: We have never been in the new Microsoft retail stores. They could be awesome, fun places with customer service that make Nordstrom seem like a DMV.

But it still doesn't matter.

There is no way that Microsoft's stores are going to compete with Apple's. Apple, being the manufacturer of all the fancy hardware in its stores, rightly made a big stage on which to show these products.

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