So now Black Friday is starting late at night. Target is following Walmart's lead from last year and will open all of its stores at midnight on Black Friday and will remain open for 23 hours so customers can get deals earlier than early.

The two discounters aren't the only ones that will face off. Macy's will also open at midnight. And a lot of big-box retailers that have yet to announce their plans will surely follow suit if there is so much competition going in this direction.

We guess it's good news for people who like to stay up late. Making that 4 a.m. opening that was popular at stores in years past won't be necessary any more.

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