RENO, NV-Commerce Real Estate Solutions, an independently owned and operated member of the Cushman & Wakefield Alliance, just recently established an office here, effective Jan. 2, 2012. Commerce has entered into an agreement with Trinity Commercial.

Trinity principal, Brian Armon will serve as branch manager of the Cushman Wakefield | Commerce office, located at 6121 Lakeside Dr., Suite 205. According to Mike Lawson, president and CEO of Commerce, “This is a very strategic move for us to better serve our clients through this natural extension of our service areas in the Western US.”

Lawson adds that “finding Brian, Lance Faulstich and their team, came only after extensive research of the Reno market. They are an extremely talented, well-experienced team of professionals, whose leadership in this market will continue to produce exceptional results.”

Armon and Lawson tout the national platform of the Cushman Wakefield | Commerce alliance as the greatest benefit for clients from the creation of the new branch, according to a release. “Our clients will now have immediate access to the reach and expertise of Cushman & Wakefield and the specialized resources of Commerce,” Armon says. “Through this national platform of every commercial real estate service, we've significantly increased the potential of our current clients and are thrilled to be able to offer these comprehensive services to new customers.”

Among the resources and capabilities of the national platform Armon cites as “extremely advantageous to customers,” are the firm’s distressed asset, industrial, office, land and retail divisions.

“Our team here can now be even more targeted and beneficial to customers because of the combined service abilities of our branch and the Cushman Wakefield | Commerce alliance,” Armon adds.

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Natalie Dolce

Natalie Dolce, editor-in-chief of GlobeSt.com and GlobeSt. Real Estate Forum, is responsible for working with editorial staff, freelancers and senior management to help plan the overarching vision that encompasses GlobeSt.com, including short-term and long-term goals for the website, how content integrates through the company’s other product lines and the overall quality of content. Previously she served as national executive editor and editor of the West Coast region for GlobeSt.com and Real Estate Forum, and was responsible for coverage of news and information pertaining to that vital real estate region. Prior to moving out to the Southern California office, she was Northeast bureau chief, covering New York City for GlobeSt.com. Her background includes a stint at InStyle Magazine, and as managing editor with New York Press, an alternative weekly New York City paper. In her career, she has also covered a variety of beats for M magazine, Arthur Frommer's Budget Travel, FashionLedge.com, and Co-Ed magazine. Dolce has also freelanced for a number of publications, including MSNBC.com and Museums New York magazine.