ORLANDO—Orlando is still a tenant’s market, but creative landlords are finding ways to get new deals done. New Boston Fund just inked three new leases spanning 14,438 square feet at its Maitland Green I and II.

The adjacent office buildings are tucked away in Orlando’s Maitland submarket. The space went to BookIt.com, the American Diabetes Association and New York Deli. The latest round of leases rounds the deal flow over the past year to 12 on more than 80,000 square feet. Maitland Green I and III account for more than 85% of the net office space absorption in the submarket in the past year.

“Since we acquired Maitland Green I & II along with Southpoint, we have completed 97,000 square feet of new leases,” Pryse Elam, southeast regional director for New Boston Fund, tells GlobeSt.com. “Despite these successes, leasing activity remains very sluggish at best. While we have made significant gains, our competitors have actually lost occupancy.”

New Boston has also witnessed some challenges of its own. For every deal the firm has inked, New Boston has lost two to renewals in their existing spaces. As Elam sees it, the challenge now is for buildings with vacant space to attract tenants in the face of a furious effort on the part of their existing landlord to retain them.

Maitland Green has a locational advantage. It is located in the heart of Maitland Center, with visibility and frontage on I-4, Orlando’s main north-south artery. The buildings also offer a full-service cafe, energy management systems, security card access and on-site property management. New Boston also recently completed extensive upgrades at Maitland Green I.

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