PORTLAND, OR—A stalled student housing project planned near Portland State University here could get another chance at life, thanks to a new development partner.
The development, initially proposed in 2008, was put on hold after the developer, Opus Northwest, abandoned the plans due to meltdown of the real estate& financial industries and its subsequent exit from the Portland market, but the project still had a glimmer of hope, thanks to Brian Owendoff, former head of Opus’ office here. Now a senior vice president with Capacity Commercial Group LLC, Owendoff revived the project, presenting the plans to several student housing developers. Earlier this year, Phoenix Property Co. of Dallas, tapped him to secure entitlement and be the local “development-boots-on-the-ground” to build the 18-story tower.
Phoenix Property is a national developer and owner of high-end student housing and apartments in urban cores—and has access to both public and private capital..
Owendoff has been involved with the redevelopment of the site, located on 16,860 square feet Downtown at SW Jefferson between SW 11th and 12th streets, since the beginning stages. He is the former director of Opus Northwest’s local office, which had also built another residential project nearby, the 332-unit Ladd Tower. However, having failed to find a buyer for the 23-story building, it had to give the keys to the lender—US Bank, which gave Opus the $82-million construction loan—due to the downturn and its subsequent wind down of the company.
Originally, Opus had thought to build either high-end student housing or market-rate apartments on the parcel. The site, says Owendoff, is ideal for student housing because it’s within three blocks of campus and sits directly on the Portland Streetcar line.
“On a national basis, school-owned housing facilities can accommodate approximately 30% of today’s total enrolled student population,” says Owendoff. “Most students not commuting from their parents’ homes must rely on private apartments or houses as living quarters. A significant amount of on-campus or near campus student housing at PSU is outdated or inconsistent with current student living standards, boosting demand for new student housing with modern amenities.”
The building, dubbed Jefferson West Student Housing Tower, would also benefit from PSU’s incredible growth; currently the largest university in Oregon with 30,000 students, the school is expected to grow by another 20,000 students within the next two decades. It would also be among the first projects to go up in the PSU Urban Renewal Area, a newly created $169-million portion of South Portland encompassing 144 acres around the university that should effectively triple the region’s tax base from $608 million to $1.7 billion in 32 years.
Indeed, just a fraction of PSU student live on campus, according to reports, and the local apartment market is one of the tightest in the nation. Marcus & Millichap predicts Portland multifamily vacancy will fall another 40 points to 2.7% by year-end. At the same time, construction is expected to remain 90% below the 10-year average.
Jefferson West’s latest incarnation will not be a carbon copy of the original. The new development team is looking to build 368 units, with 448 beds, in the 18-story tower. Additionally, it would offer new-to-market amenities such as a top-floor floor entertainment deck, as well as storage for 500 bikes, cyber caf
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