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ORLANDO—University House student apartment community is officially open. Inland American Communities Group just opened the doors to the new student housing facility at 3200 North Alafaya Trail at the University of Central Florida—and it’s already 100 percent leased despite a competitive market.

J. Travis Roberts, president of Inland American tells GlobeSt.com the marketing and leasing effort for the student housing project was technologically advanced to turn student heads. Displays in the pre-leasing center, for example, featured cutting-edge digital renderings and animated fly-through videos in a “virtual tour” of the student housing facility even before construction was complete.

“The variety of floor plans featured upscale finishes and a designer furniture line, as well as a flat-screen TV in each apartment,” says Roberts, noting that some student housing units have a spiral staircase. “Beyond the design of the property, the University House management and events program follows the highest standards to ensure that the students will enjoy the best possible experience.”