LOS ANGELES-Stream Realty's office here is bringing attitude to its retail placements.
“We try to stay away from the boring,” says Gabe Kadosh, VP of retail, talking about the firm's mixed-use retail strategy in the region. “We look at urban local specialty tenants. We do like to have a major bank player so we have the credibility of a strong company. Then we like to bring in operators who are local or regional, with just a few stores. They tend to spend more time and are more focused on their business model.”
Kadosh uses the words “fun” and “exciting” a lot in explaining the Stream philosophy of finding the right retail tenant, matching the energy he hopes to bring to the mixed-use projects that are gaining momentum in the city and surrounding areas.
“We're seeing that people tend to like having a Trader Joe's or a specialty coffee or fun, exciting retail where they live,” Kadosh tells GlobeSt.com “The traditional shopping center is outdated, and people are looking for urban infill without having to get in their car and leave.”
That means not merely bringing in the usual suspects among mainstream companies when they're looking for a tenant. “Not the average coffee company, but an untraditional coffee company that's local and will bring some more excitement,” is how Kadosh describes one situation he's currently working on.
Stream Realty is also expanding in Los Angeles, adding Nicole Deflorian as a senior associate, and the firm claims it has gained 140,000 square feet of retail listings since the beginning of the year.
Next up for Stream: finding tenants for a mixed-use project in West Hollywood with a projected 26,000 square feet of retail and 371 apartments, and a Pasadena mixed-use with 12,000 square feet of retail and 120 apartment units.
The West Hollywood site will be on Santa Monica Blvd. just west of La Brea, with construction anticipated to start in the third quarter of this year for a vertical development that will revamp an outdated shopping center. The project is still in the entitlement phase.
The Pasadena project is at 708 East Colorado Blvd., an existing mixed-use project that is being revamped with new tenants to supplement its anchor, U.S. Bank.
The rest of Los Angeles is also seeing certain mixed-use retail trends, Kadosh says. “I think we're seeing an increased demand for specific quick-service restaurants.” He also sees a boom in the fitness/yoga/Pilates outlets. In that wake, fresh-pressed juice concepts are “exploding,” he claims, while there's “a slowdown in the frozen yogurt trend.''
No matter the tenant, the mixed-use concept will remain strong for a while, Kadosh says. “I think the financing and funding are there, so now we're seeing quite a bit more inventory out there.”
Earlier on GlobeSt.com, Stream Realty managing partner Blaine Annett talked exclusively about what's driving the Los Angeles and Orange County CRE markets.
Want to continue reading?
Become a Free ALM Digital Reader.
Once you are an ALM Digital Member, you’ll receive:
- Breaking commercial real estate news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
*May exclude premium content© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
