The South Beach ACE convention center plan emphasizes integration and efficiency, with outdoor function areas, moveable walls that allow for programs beyond the exhibit halls, and a concourse running along building's southern end that aims to improve east-to-west mobility and provides flexible event space. The building also offers better access to Lincoln Road Mall and hotels to the east.

Beyond Morgan Stanley, Wellesley Information Services, McGraw Hill Financial's Aviation Week, BCD M&I, the American Farm Bureau Federation, Sirona Dental, and Gibraltar + Palme, a licensee of HelmsBriscoe, which organized 35,000 programs and booked 4.5 million hotel room nights in more than 100 countries last year, have also endorsed the plan.

“South Beach ACE has spent months meeting with the community and convention center stakeholders, incorporating their input, and securing their support,” says Dan Tishman, the New York-based developer who is overseeing the reconstruction of the World Trade Center site and the renovation of the Jacob Javits Convention Center in Manhattan. “The feedback we've collected has proven invaluable in shaping our final plan. Miami Beach has one chance to get this right, and we believe our vision is the best option for this community today and looking ahead to the future, both financially and urbanistically.”

South Beach ACE is also finding support from some of Miami Beach's largest property owners. Among them are Vornado Realty Trust, owner of the Regal Cinema Building at 1100 Lincoln Road; Fryd Properties, which owns property on Lincoln Road, Washington Avenue, 41st Street, Alton Road, and 5th Street.; Lincoln Center Associates, which owns 618-690 Lincoln Road; the owner of The Sterling Building at 927 Lincoln Road; 900 Lincoln Road owner Gombinski Properties; the Brody family, owners of 1000 Lincoln Road; and RC LR Holdings, LLC, which owns the Van Dyke Building at 846 Lincoln Road.