NEW YORK CITY-For shoppers who like to comparison shop online while they're in bricks-and-mortar stores—or for those who want to “like” a store on Facebook while physically shopping there—the retail experience in Brooklyn just became much more user-friendly.

Boingo Wireless has announced a new agreement with Forest City Ratner Companies to provide free Wi-Fi service, beginning this fall, at the Atlantic Terminal Mall. The shopping center and the adjacent Atlantic Terminal serve more than 40 million shoppers and commuters annually.

The Los Angeles-based Boingo will manage and operate a centralized Wi-Fi network that provides consumers service on their smartphones, tablets and laptops as they shop, roam the mall or get ready for their commute from Atlantic Terminal, which is reportedly one of New York City's busiest mass transit hubs.

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Rayna Katz

Rayna Katz is a seasoned business journalist whose extensive experience includes coverage of the lodging sector, travel and the culinary space. She was most recently content director for a business-to-business publisher, overseeing four publications. While at Meeting News, a travel trade publication, she received a Best Reporting award for a story on meeting cancellations in New Orleans during Hurricane Katrina.