Search
 

Pier 57 Rebranded; Lures Three Anchor Tenants

NEW YORK CITY-Spearheaded by Youngwoo & Associates, the site promises to feature a variety of innovative brands following an upgrade.

By Rayna Katz | Updated on September 04, 2013

NEW YORK CITY-Youngwoo & Associates has announced that the Pier 57 development at West 15th Street in Hudson River Park will now be known as SuperPier and, in its new incarnation, has three anchor tenants.

Launching SuperPier will be Andre Balazs Properties—the company behind the Standard Hotels and Spa, the Chateau Marmont, and other luxury hotels, restaurants, clubs and residences—will debut a new concept, the Riverfront Spa and Beach Club. Also taking space at the complex is Opening Ceremony, which will have amulti-level retail environment that includes “incuboxes,” or repurposed shipping containers retrofitted and designed for concept shops; and Brooklyn Boulders, New York City’s only fully dedicated bouldering facility, which will open its a second bouldering community at the site.

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM digital member, you’ll receive:

  • Unlimited access to GlobeSt and other free ALM publications
  • Access to 15 years of GlobeSt archives
  • Your choice of GlobeSt digital newsletters and over 70 others from popular sister publications
  • 1 free article* every 30 days across the ALM subscription network
  • Exclusive discounts on ALM events and publications

*May exclude premium content
Already have an account?

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

GlobeSt

Join GlobeSt

Don't miss crucial news and insights you need to make informed commercial real estate decisions. Join GlobeSt.com now!

  • Free unlimited access to GlobeSt.com's trusted and independent team of experts who provide commercial real estate owners, investors, developers, brokers and finance professionals with comprehensive coverage, analysis and best practices necessary to innovate and build business.
  • Exclusive discounts on ALM and GlobeSt events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com.

Already have an account? Sign In Now
Join GlobeSt

Copyright © 2024 ALM Global, LLC. All Rights Reserved.