SEATTLE-Sustainable developer InHaus and technology-powered real estate brokerage Redfin have introduced a new condominium development in the historic Ballard neighborhood of Seattle.
The boutique 20-unit Solo Lofts building was designed by Chris Pardo Design, an award winning Seattle firm known for their contemporary creations. The seven-story infill project is targeting a BuiltGreen 4-star rating, with a focus on high-efficiency design and healthy living. Construction is slated to begin in early 2014, at 2018 NW 57th St. in downtown Ballard.
"It is no secret that potential homebuyers begin their home search online. Only Redfin combines one of the most popular real estate websites and mobile applications with local real estate expertise," said Dave deBruyn, principal, InHaus Development Ltd. "Listing our project with Redfin will reach the most target buyers, resulting in quick sales that will meet our goals for the project."
Ballard was named "best Seattle neighborhood" by Seattle Magazine and USA Today, and is one of the hottest real estate neighborhoods in the city. Over the past 15 years, condo prices in Ballard have risen an average of 5.62% annually, and 8% in the last year.

The future location of Solo Lofts shares the community with dozens of highly-rated restaurants, shops and one of the region's most popular year-round farmers' markets, within a one-mile radius. Sharing a block with the Greenfire Campus and new Ballard Public Library, Solo Lofts is the latest super-green addition to what is rapidly becoming the epicenter of green design in Seattle.
"We are delighted to partner with InHaus to bring Solo Lofts to market. The building's premium location and modern green design will really resonate with Redfin buyers. The quality of the project, along with our broad marketing reach online and our real estate team's focus on customer satisfaction should drive brisk sales," said Adam Wiener, vice president, analytics and new business, Redfin.
InHaus is the first official client of Redfin's new premium marketing and listing service, Redfin Builder Services, announced last week.

Solo Lofts units will range from 500 to 1,200 square feet, with floor-to-ceiling windows and polished concrete floors. The ceilings are more than nine feet for regular units and 18 feet for two penthouse units. A shared rooftop green space will offer sweeping views for all owners. Pre-sales are slated for January, 2014, with prices starting in the mid $200,000s.