MIAMI—The Allen Morris Company has launched a new division: Allen Morris Residential. The commercial real estate firm is responding to what it calls “increased market demand for residential projects.”

“We invest in buildings for the long term,” says W. Allen Morris, chairman and CEO of Allen Morris. “Our goal is to approach construction design in a way that considers the quality, architecture, design, and materials to create a lasting and thoughtful development for the community where we ourselves would love to work or live.”

Morris has assembled a team of professionals to lead the charge, including Dennis Suarez, Gordon Crozier, and Kevin Blakey. Suarez, who is director of Development at Allen Morris, will serve as managing director of the residential division. Crozier, a CPA, will serve as director of Investors. Blake is director of Construction.