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Serious Buyers Stick Around in Winter

SEATTLE-Surprised? I was. Recent data from locally based Redfin contradicts the popular sentiment that selling a home during winter is more difficult because there are fewer people looking to buy.

By Natalie Dolce | Updated on December 31, 2013

SEATTLE-Locally based Redfin recently released a report finding that winter is the best season to list a home for sale. Redfin analyzed homes listed from March 22, 2011 through March 21, 2013, and found that those listed in winter have a 9% greater likelihood of selling, sell a week faster, and sell for 1.2% more relative to list price than homes listed in any other season.

Surprise? I was. The data contradicts the popular sentiment that selling a home during winter is more difficult because there are fewer people looking to buy. Further, the advantage of selling a home in winter holds true in temperate climates as well as those with harsh winters, says Redfin.

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