MILWAUKEE—Whole Foods Market has just signed a 45,150-square-foot lease to anchor the second phase of HSA Commercial Real Estate's effort to transform a collection of obsolete warehouses in suburban Wauwatosa into an upscale retail development called The Mayfair Collection. The Chicago-based company broke ground on the project just last year and will host a grand opening for the approximately 270,000-square-foot Phase I on April 3. The project has already attracted retailers such as Saks Fifth Avenue OFF 5TH, Old Navy, Carter's, Nordstrom Rack, Dick's Sporting Goods and Ulta Beauty.

HSA expects to break ground on the second phase this spring and convert a warehouse space at the northeast corner of Burleigh St. and 112th St. for the new Whole Foods store, which should open early in 2016. The firm also plans to include about 50,000-square-feet of junior anchor retail space, a mix of upscale bars and restaurants, a bank branch, and a 140-room hotel. Proposed future phases of The Mayfair Collection include the possible development of multi-family, office and medical buildings.

"Wauwatosa is not only a dynamic and energetic community, but also one with a stron, g passion for natural and organic foods," says Michael Bashaw, Midwest regional president of Whole Foods. "We are delighted to join this community and support the wonderful people who live in it."

"We are very excited that Whole Foods chose The Mayfair Collection for its second store in the metro Milwaukee area," says Timothy Blum, HSA's executive vice president of retail development. "We are hopeful that this will help fuel the continued development of the 'Burleigh Triangle' into the premier commercial and residential district in the region."

Evanston, IL-based TOA Architects is the project architect for The Mayfair Collection. Premier Design + Build will serve as the general contractor for the first two phases.

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Brian J. Rogal

Brian J. Rogal is a Chicago-based freelance writer with years of experience as an investigative reporter and editor, most notably at The Chicago Reporter, where he concentrated on housing issues. He also has written extensively on alternative energy and the payments card industry for national trade publications.