Part 1 of 2
SAN FRANCISCO—“Technology disruption” is creating more opportunities for collaboration, cost savings throughout the project and building operation and sustainable design. That is according to Amy Bunszel, V.P. of the AutoCAD Product Line Group of Autodesk. Bunszel, who will serve as a panelist at the upcoming CREW California Conference April 24-26 in San Francisco, exclusively chats with GlobeSt.com on technology advancement in the CRE building space.
GlobeSt.com: We understand you will be speaking about “Technology Disrupters in the Building & Construction Industries” at the upcoming CREW California Conference. What role are these “technology disrupters” playing in our industry today, and how will they impact the building industry moving forward?
Amy Bunszel:These technology disrupters are enabling products to be built today that could not have even been envisioned or executed 15 to 20 years ago. Whether it's incredible form-making with complex structural engineering, to prefabrication of building elements and more efficient processes, to even point cloud and reality capture—the industry is undergoing transformation and technology is the heart of this. The good news is all this 'disruption' is creating more opportunities for collaboration, cost savings throughout the project and building operation and sustainable design.
GlobeSt.com: What do you think is the greatest technological advancement we've seen in the commercial building space in recent years? How will this impact the industry moving forward?
Bunszel: Whether there is a 'greatest' advancement is debatable. The evolution of BIM has certainly been one of the most transformative advancements in the building industry. Both the technology and process changes that are part of BIM are improving a historically inefficient and problem-laden Building and Construction industry. With the advent of mobile devices and cloud computing the role of BIM is expanding even further.
GlobeSt.com: We know that the role of Building Information Modeling (BIM) is changing. What are the biggest changes you've seen in BIM?
Bunszel: There have been several changes to BIM over the past decade. It's gone from being led by AEC service firms to being driven by Building and Infrastructure Owners (including Governments) with BIM mandates and specifications. It's evolved from better design and documentation practices to a true emphasis on the 'I' in BIM and the value the information can bring to all stakeholders across the lifecycle—including the Owner in the operations phase. BIM's reach is also expanding to even more stakeholders with the opportunity that mobile, social and cloud technologies afford.
Check back with GlobeSt.com in a day or so for part 2 of this exclusive Q&A, where Bunszel chats about mobile devices and their impact on the commercial real estate industry as well as how technology is affecting the management of building performance.
The CREW California conference will take place on April 24 - 26 at the Hyatt Regency Hotel in San Francisco. During the conference, various speakers will identify the latest trends in the technology sector, helping attendees to better understand how this sector is changing the commercial real estate industry. For more information about this event or to register, visit www.crewca.org.
The full line-up of featured speakers will include:
- Congresswoman Jackie Speier
- Eric Paulson, Executive Vice President and General Manager - Commercial Division, Auction.com
- Leah McMurtry, Vice President, LoopNet, Inc.
- Chris Coleman, Office Team, Dropbox
- Roy Abrams, CEO and Founder, Real Connex
- Jilliene Helman, CEO and Co-founder, RealtyMogul.com
- Adam Hooper, President and CEO, Real Crowd, Inc.
- Nancy Lundeen, Partner, Allen Matkins, President, CREW San Francisco
- Judith Nitsch, Engineer, Entrepreneur, CREW Network 2014 President; Founding Principal and Chairman, Nitsch Engineering, Inc.
- Amy Bunszel, Vice President, Autodesk
- Elaine Andersson, CEO, Bricta and Publisher, The Commercial Real Estate Diversity Report
- Jenny Haeg, Founder and CEO, Custom Spaces Inc.
- Mirjam Link, Project Manager –Development, Boston Properties
- Darcy Mackay, Moderator, Executive Managing Director, Global Head of Transaction Management, CBRE
- Primo Orpilla, Co-Founder, Studio O+A
- Debbi Quick, Associate, Morgan, Lewis & Bockius
- Cindy Wu, SF Planning Commission
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Natalie Dolce
Natalie Dolce, editor-in-chief of GlobeSt.com, is responsible for working with editorial staff, freelancers and senior management to help plan the overarching vision that encompasses GlobeSt.com, including short-term and long-term goals for the website, how content integrates through the company’s other product lines and the overall quality of content. Previously she served as national executive editor and editor of the West Coast region for GlobeSt.com and Real Estate Forum, and was responsible for coverage of news and information pertaining to that vital real estate region. Prior to moving out to the Southern California office, she was Northeast bureau chief, covering New York City for GlobeSt.com. Her background includes a stint at InStyle Magazine, and as managing editor with New York Press, an alternative weekly New York City paper. In her career, she has also covered a variety of beats for M magazine, Arthur Frommer's Budget Travel, FashionLedge.com, and Co-Ed magazine. Dolce has also freelanced for a number of publications, including MSNBC.com and Museums New York magazine.
