SAN FRANCISCO—Trulia, a leading online marketplace for home buyers, sellers, renters, and real estate professionals is now receiving listings data from more than 12,000 brokerages through its Trulia Data Connect program. Trulia Data Connect enables brokers to send listings directly to Trulia, empowering them to take full control over their listings and market them more strategically. Trulia Data Connect feeds are updated as frequently as every eight minutes to ensure the listings are marketed in a timely and accurate manner.

“We've always recognized that brokers are the owners of the listings data. Trulia Data Connect enables us to work in partnership with brokers and MLSs to support the broker's choice in determining where and how they want to market their listings,” said Alon Chaver, vice president of industry services at Trulia. “Trulia Data Connect license agreements encourage brokers and MLSs to become directly and intimately involved in every aspect of their listings' marketing. We ensure they feel confident about the way we handle their data and that we're protecting and building their brand equity on our platform.”

Trulia Data Connect delivers three primary benefits to brokers free of charge: