EAST RUTHERFORD, NJ—Upscale tenants continue to seek quality, well-located space, says Nancy Erickson, director for Cushman & Wakefield. C&W has picked up three new leasing agency assignments in Morris, Essex and Hudson counties.
Erickson says the primary businesses driving leasing activity at properties catering to upscale demographics are sit-down casual dining; specialized fitness such as rowing and spinning; preschools; and health and beauty, including emerging concepts like franchise massage and blow dry bars.
“These are three very different projects in three distinct markets, yet they all sit in densely populated, higher-income neighborhoods with excellent daily traffic counts,” says Erickson. “These attributes cater perfectly to an active group of regional and national retailers looking to establish or expand their footprints in New Jersey.”
In Chester, Erickson and her colleagues Jennifer Sofia and Kelly Calamia are heading an effort to refine and enhance the tenant mix at The Streets of Chester Shopping Center, a 104,000-square-foot lifestyle center located at 207 U.S. 206 South. The upscale property already serves as home to White House/Black Market, Chicos, Gap, Banana Republic, Ann Taylor, Talbots, Charming Charlie's, Country Curtains, Plow & Hearth and Elements Salon, in addition to several other national brands.
In Montclair, the team has been selected to market the retail component at Valley & Bloom, a mixed-use redevelopment under construction at 638 Bloomfield Ave. The project will include 25,500 square feet of street-level retail space, along with multifamily and professional office components in two buildings.
The team also is marketing 12,000 square feet of street-level retail at Newport's 499 Washington Blvd. in Jersey City. The 600,000-square-foot office tower is located in Newport, the well-known, 300-acre mixed-use Hudson River waterfront development.
“We are in discussion with close to one dozen retailers interested in breaking into our market by leasing at one – or more – of these three properties,” says Erickson. “Our clients are enjoying this renewed momentum and the opportunity to create fresh tenant mixes that will distinguish and drive traffic to their projects.”
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