Ascena Retail Group may be pursuing a store expansion plan, but clearly seems to be following the trend toward expanding its focus on menswear – young menswear.
While its tween-oriented Justice brand struggles along with that entire sector, the company plans to open 30 more Brothers boutiques, which sells apparel for tween boys, inside Justice this year, in addition to 189 existing units with both brands.
“We continue to see high-single-digit incremental sales with no significant decline in the girls business,” Ascena President and CEO David Jaffe said at the company's fourth quarter conference call. Plans also call for eight net new Justice stores, seven of them in Canada.
Continue Reading for Free
Register and gain access to:
- Breaking commercial real estate news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical coverage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.