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With More Consolidation, Innovation is Paramount

SAN FRANCISCO—In this EXCLUSIVE story, Real Estate Forum's “50 Under 40” candidate, Jay Sternberg of Colliers International, says that 'technology is redefining the role of the real estate broker as we know it.'

By Natalie Dolce | Updated on November 04, 2014

SAN FRANCISCO—The need to innovate will remain paramount as commercial real estate firms continue to consolidate. That is according to Jay Sternberg, EVP and occupier services board of directors in the San Francisco office of Colliers International.

Sternberg, who has been in the business for 12 years and who recently was featured as one of Real Estate Forum‘s “50 Under 40” candidates, notes that “Technology is redefining the role of the real estate broker as we know it by facilitating the flow of free information and streamlining the process for all parties.” As a result, he says, the industry will be impacted from a service-provider perspective.

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