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DTLA Seeks Tech and Creative Companies

LOS ANGELES—The Downtown Central Business District launches Get Urban, a new program designed to attract tech and creative businesses to join the ongoing renaissance.

By Kelsi Maree Borland | Updated on March 18, 2015

LOS ANGELES—Downtown Los Angeles wants tech and creative office companies to join the downtown renaissance, which, until recently, has be predominately focused on multifamily. To urge these office users to migrate to the downtown market, the Downtown Center Business Improvement District has launched Get Urban.

“The growth of tech and creative industries is an important element of the continuing Downtown Renaissance because it represents the economic engine that will power the next phase of our evolution,” Carol Schatz, president and CEO of the DCBID, tells GlobeSt.com. “The first phase of the renaissance was driven by dramatic growth of the residential population downtown. Retail and amenities followed and augmented that growing market. Job growth and expansion of the commercial office sector are the final piece of that puzzle, the third leg of the stool, made possible by the residential and retail growth we have already seen.”

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