LOS ANGELES—Peer-to-peer lending platform Asset Avenue has been chosen to participate in the 2015 class of REach, a program to help grow technology companies within the commercial real estate industry. REach is sponsored by Second City Ventures, the strategic investment arm of the National Association of Realtors

“The REach program is great because it is the largest trade association in the world. It has more than 1 million members across the country, and 400,000 of them are brokers,” David Manshoory, the CEO and co-founder of Asset Avenue, tells GlobeSt.com. “It gives us the access to all of these major movers and players in the industry and it gives us the ability to reach all of the members of the industry that we want to bring Asset Avenue in front of. We really wanted to partner with them to bring Asset Avenue to the million-plus members across the country, and educate them about what we do as a company.”

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