PORTLAND, OR—CrowdStreet, a commercial real estate marketplace solution that connects accredited investors with institutional-quality real estate investments, has launched CrowdStreet Sponsor Direct, a new private-label product platform for real estate operators and developers (sponsors) that want to offer crowdfunded real estate fundraising and investor management capabilities on their own branded website.
“It has been three years since Congress passed the JOBS Act and enabled real estate sponsors to publically market investment opportunities and raise capital for projects,” said Tore Steen, CEO of CrowdStreet. “Real estate sponsors have experimented with crowdfunding on commercial marketplaces like CrowdStreet, and many now want to bring the technical infrastructure and modern digital marketing capabilities for engaging in online capital formation and investor relations to their own website. Recognizing this, CrowdStreet is now offering a private-label version of our platform in addition to the CrowdStreet Marketplace.”
CrowdStreet Sponsor Direct allows enterprise-level real estate sponsors to deliver a fully branded experience accessible from their own website enabling their investors to view offer information, complete offer transactions, receive post-funding updates and track investment performance. The portal leverages the same technology infrastructure that powers the CrowdStreet Marketplace, the company's flagship commercial real estate crowdfunding marketplace which has participated in over $40 million in capital formation since April 2014. With CrowdStreet Sponsor Direct, sponsors can:
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David Phillips
David Phillips is a Chicago-based freelance writer and consultant with more than 20 years experience in business and community news. He also has extensive reporting experience in the food manufacturing industry for national trade publications.
