NEW YORK CITY—Industry veteran David Woodward has moved into the next phase of his career, joining Brookfield Property Partners to head up the firm's apartment business and strategy. Based here and in Denver, he will oversee the multifamily division, which encompasses interests in 28,000 units, including a majority ownership in San Diego-based Fairfield Residential. Brookfield also has control of development sites in major US cities and is reportedly looking to expand internationally as well.

The opportunity, says Woodward, “was just too good to pass up given Brookfield's rapidly growing domestic portfolio and its international reach. I look forward to helping Brookfield develop its apartment investments into a world-class platform

Notably, with the launch of Brookfield Fairfield US Multifamily Value Add Fund in 2012, Fairfield has pursued efforts in investment opportunities to acquire undervalued or underperforming apartment properties in infill or supply-constrained locations suitable for renovation, repositioning and operational turnaround.

Woodward brings decades of experience—particularly in multifamily management—to his new role. Previously in his career, he was SVP of operations for Archstone Residential and, later, headed up the Laramar Group as CEO, overseeing a management portfolio of 40,000 units. He left Laramar to start his own multifamily management firm, CompassRock Real Estate.

Brinigng Woodward on was an instrumental part of Brookfield's expansion plans in multifamily. CEO Ric Clark states, “We are very pleased to have someone of Dave's caliber and reputation in the industry join the Brookfield team. Bringing Dave in to lead this effort on our multifamily platform is an important next step as we expand our footprint." Brookfield did not have any additional comments about the new hire.

 

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