SAN DIEGO—Heritage Global Inc., a leader in distressed and surplus corporate and financial asset valuations and transactions, has launched Heritage Zetabid Realty Services a new real estate auction platform and services division.

Heritage Zetabid (HZRS) complements and expands Heritage Global's existing asset valuation, advisory, and auction capabilities by adding new service offerings and experienced industry professionals to effectively market and monetize clients' commercial, industrial, and luxury/bank-owned residential real estate assets.

Heritage Zetabid Realty Services is a strategic alliance between Heritage Global and Zetabid, a leading provider of real estate marketing services that delivers a transparent open bidding platform for buyers to purchase real property. Since it was founded in 2008, Zetabid has successfully sold over 3,000 properties.

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David Phillips

David Phillips is a Chicago-based freelance writer and consultant with more than 20 years experience in business and community news. He also has extensive reporting experience in the food manufacturing industry for national trade publications.