SAN FRANCISCO–Scott Pertel has joined Holliday Fenoglio Fowler (HFF) as managing director concentrating on office and industrial transactions with a focus on sale leasebacks and net lease sales. Pertel's role will be to expand the firm's net lease initiative on the West Coast.

“HFF launched its dedicated net lease efforts in 2010. As this niche market continues to grow, we're pleased to bring on Scott to spearhead our San Francisco and West Coast initiative, and meet our clients' demands for net lease expertise in this region,” said Steven Golubchik, senior managing director and co-head of HFF San Francisco.

Pertel will work alongside Mark West, Coler Yoakam and Tim Hall in the firm's San Francisco office within HFF's national net lease group. The group assists owners during all stages of an investment life cycle by providing turnkey solutions for owners in need of investment sales and financing services for net-lease properties.

Pertel tells GlobeSt.com:

“I'm proud to be joining the best-in-class real estate investment sales team at HFF. HFF is a fully integrated, national capital markets platform focused on investment sales, debt placement, equity placement and corporate real estate advisory services. I will be leading the West Coast net lease practice group from San Francisco, partnering with our offices throughout the country to expand upon HFF's dominant market position in net lease advisory sector.”

Pertel joins HFF from Marcus & Millichap where he spent the last 10 years as an associate director in the net leased property group within the national office and industrial group. Pertel is a board member of NAIOP, the Commercial Real Estate Development Association, and was awarded the NAIOP Developing Leader of the Year Award in 2014. He also sits on the board of the Boys Hope Girls Hope, CREATE San Francisco and the Stillwater Foundation. He graduated from the University of Colorado at Boulder.

HFF and HFFS (HFF Securities) are owned by HFF Inc. HFF operates out of 22 US offices and is a provider of commercial real estate and capital markets services. HFF offers a capital markets platform including debt placement, investment sales, equity placement, advisory services, loan sales and commercial loan servicing. As previously reported, HFF secured a refinance loan for The Swig Company totaling $75 million.

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Lisa Brown

Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.