IRVINE CA—Auction.com has acquired Allre, an online real estate marketplace, and has hired its founder, real estate veteran Kathy Dryden as senior vice president of product strategy.
Dryden will be responsible for leading the design and development of Auction.com's new, consumer-facing residential website. She will draw from her experience at Allre and as a successful Realtor to “deliver a seamless experience to buyers, sellers and the real estate professionals they work with,” Auction.com says.
“Kathy's industry and technical expertise, along with her proven dedication to delivering an enhanced transactional experience, makes her a key player in our plans to expand our retail residential business,” said Auction.com CEO Tim Morse. “We are very pleased to have her on board, and to draw from her insights and experience.”
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David Phillips
David Phillips is a Chicago-based freelance writer and consultant with more than 20 years experience in business and community news. He also has extensive reporting experience in the food manufacturing industry for national trade publications.
