SAN DIEGO—Smart companies work with a specialist and engage in strategic planning for months, if not years, in advance to be able to evaluate all market alternatives for their data centers, Kristina Metzger, Southern California market leader for CBRE Data Center Solutions, tells GlobeSt.com. The firm recently found that Southern California is among the most expensive markets for constructing, commissioning and operating enterprise data centers due to its lack of tax incentives and its steep power and land costs.

A rising number of firms have growing requirements for storage, application and control. While in some parts of the country, companies across many industries, including financial services, healthcare, government and insurance, are opting to build and run their own data centers, in Southern California firms are more than ever better off leasing due to high operating costs.

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