Coming in a close second is, of course, great value. Amenity-rich communities at an affordable price is key to attracting these buyers. For example, the Canadian community destination, Solivita, offers a choice of championship golf courses, a 32,000-square-foot spa and fitness center with an indoor, air-conditioned track and indoor heated pool, an exercise studio with advanced cardiovascular strength equipment, and a dance studio for aerobics.

GlobeSt.com: Can you describe the Canadian customers' buying habits and preferences in home design?

Kanjian: Our Canadian customers are very social, and they always have plenty of visitors to their home as they enjoy hosting parties and get-togethers. That's why it is important for them to find a home with open spaces and plenty of guest rooms.

A selling point for many Canadian buyers is the ability to peruse a wide selection of flexible floor plans with more than 20,000 options for personalization within our communities. Additionally, many of these buyers also look for two-car garages, and want to be in close proximity to airports with direct flights.