A rendering of PN Hoffman's luxury condo project at The Yards, for which it secured financing at the end of last year. A rendering of PN Hoffman's luxury condo project at The Yards, for which it secured financing at the end of last year.

WASHINGTON, DC—Chantilly, VA-based Long and Foster has made it a practice of either partnering with a company or buying one outright to gain a foothold in certain market categories. It has an exclusive affiliation with Christie's International Real Estate as well as Luxury Portfolio International, as examples.  To name another, last year it partnered with Juwai.com, China's largest international real estate portal, with an eye on attracting Chinese buyers interested in US homes. Now it is acquiring the new construction and sales company Urban Pace, for its expertise in urban living.

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Erika Morphy

Erika Morphy has been writing about commercial real estate at GlobeSt.com for more than ten years, covering the capital markets, the Mid-Atlantic region and national topics. She's a nerd so favorite examples of the former include accounting standards, Basel III and what Congress is brewing.