WASHINGTON, DC—Chantilly, VA-based Long and Foster has made it a practice of either partnering with a company or buying one outright to gain a foothold in certain market categories. It has an exclusive affiliation with Christie's International Real Estate as well as Luxury Portfolio International, as examples. To name another, last year it partnered with Juwai.com, China's largest international real estate portal, with an eye on attracting Chinese buyers interested in US homes. Now it is acquiring the new construction and sales company Urban Pace, for its expertise in urban living.
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