Nick Romito, founder and CEO of VTS. Nick Romito, founder and CEO of VTS.

NEW YORK CITY—“Simply having data isn’t enough.” That is according to Nick Romito, founder and CEO of VTS, a leasing and asset management platform. In the exclusive commentary below, Romito says that data analytics has reached new sophistication, allowing businesses to be proactive more often. He also points out that the impact of data isn’t limited to a single aspect of business.

The views expressed below are the author’s own.

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