111 South Harrison St., East Orange, NJ

EAST ORANGE, NJ—In what has become one of New Jersey's exclusive emerging neighborhoods, three East Orange high-rise multi-family towers totaling 249 units located along South Harrison Street changed hands for $27.15 million.

The Gebroe-Hammer Associates brokerage team of managing directors David Oropeza and Joseph Brecher exclusively represented the seller and identified the buyer, respectively. Gebroe-Hammer did not disclose the names, but Real Capital Analytics, a proprietary research database, indicates that two of the buildings were owned by a joint venture of TreeTop Development and Phoenix Realty Group, which acquired them from Fannie Mae.

The East Orange Towers portfolio includes 106, 111 and 120 South Harrison St., located in the historic Main Street/South Harrison Street residential neighborhood. Primarily comprised of small-to-high-rise apartment-rental properties, 99 percent of the area's real estate is occupied by renters – the highest rate of renter occupancy of any neighborhood nationally, Gebroe-Hammer says its research shows. The portfolio's units span 119 units at 106 South Harrison, 86 units at 111 South Harrison and 44 units at 120 South Harrison Street. The overall unit mix includes 3 studio, 142 one-bedroom, 83 two-bedroom and 21 three-bedroom layouts.

“These buildings, all of which are classic, early 20th-Century buildings, are well-known fixtures along the city's architectural landscape,” says Oropeza, the firm's urban market specialist who has specialized in East Orange multi-family properties for the past 30 years. “Collectively, they are often linked together due to their convenient location near shopping, dining, parks and mass transit and certain aesthetic similarities, yet they retain their individual unique-in-character identities.”

Each of the properties features newly renovated units that include modern bathrooms and kitchens, hardwood flooring and central air conditioning/heating. Lifestyle amenities range from on-premises laundry and parking facilities and art-deco lobbies/hallways, to well-manicured grounds and tenant-only fitness rooms.

“The opportunity to acquire three prominent, historically well-occupied apartment buildings in a city where transportation is its greatest asset attracted widespread investor interest among those who already have a presence as well as those seeking to gain entry into this high-population-density submarket,” says Brecher. “Private-investment initiatives and gentrification of the tenant base are spurring further revitalization in what is expected to become another of North Jersey's high-barrier-to-entry multi-family investment markets.”

111 South Harrison St., East Orange, NJ

EAST ORANGE, NJ—In what has become one of New Jersey's exclusive emerging neighborhoods, three East Orange high-rise multi-family towers totaling 249 units located along South Harrison Street changed hands for $27.15 million.

The Gebroe-Hammer Associates brokerage team of managing directors David Oropeza and Joseph Brecher exclusively represented the seller and identified the buyer, respectively. Gebroe-Hammer did not disclose the names, but Real Capital Analytics, a proprietary research database, indicates that two of the buildings were owned by a joint venture of TreeTop Development and Phoenix Realty Group, which acquired them from Fannie Mae.

The East Orange Towers portfolio includes 106, 111 and 120 South Harrison St., located in the historic Main Street/South Harrison Street residential neighborhood. Primarily comprised of small-to-high-rise apartment-rental properties, 99 percent of the area's real estate is occupied by renters – the highest rate of renter occupancy of any neighborhood nationally, Gebroe-Hammer says its research shows. The portfolio's units span 119 units at 106 South Harrison, 86 units at 111 South Harrison and 44 units at 120 South Harrison Street. The overall unit mix includes 3 studio, 142 one-bedroom, 83 two-bedroom and 21 three-bedroom layouts.

“These buildings, all of which are classic, early 20th-Century buildings, are well-known fixtures along the city's architectural landscape,” says Oropeza, the firm's urban market specialist who has specialized in East Orange multi-family properties for the past 30 years. “Collectively, they are often linked together due to their convenient location near shopping, dining, parks and mass transit and certain aesthetic similarities, yet they retain their individual unique-in-character identities.”

Each of the properties features newly renovated units that include modern bathrooms and kitchens, hardwood flooring and central air conditioning/heating. Lifestyle amenities range from on-premises laundry and parking facilities and art-deco lobbies/hallways, to well-manicured grounds and tenant-only fitness rooms.

“The opportunity to acquire three prominent, historically well-occupied apartment buildings in a city where transportation is its greatest asset attracted widespread investor interest among those who already have a presence as well as those seeking to gain entry into this high-population-density submarket,” says Brecher. “Private-investment initiatives and gentrification of the tenant base are spurring further revitalization in what is expected to become another of North Jersey's high-barrier-to-entry multi-family investment markets.”

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM Digital Member, you’ll receive:

  • Breaking commercial real estate news and analysis, on-site and via our newsletters and custom alerts
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Steve Lubetkin

Steve Lubetkin is the New Jersey and Philadelphia editor for GlobeSt.com. He is currently filling in covering Chicago and Midwest markets until a new permanent editor is named. He previously filled in covering Atlanta. Steve’s journalism background includes print and broadcast reporting for NJ news organizations. His audio and video work for GlobeSt.com has been honored by the Garden State Journalists Association, and he has also been recognized for video by the New Jersey Chapter of the Society of Professional Journalists. He has produced audio podcasts on CRE topics for the NAR Commercial Division and the CCIM Institute. Steve has also served (from August 2017 to March 2018) as national broadcast news correspondent for CEOReport.com, a news website focused on practical advice for senior executives in small- and medium-sized companies. Steve also reports on-camera and covers conferences for NJSpotlight.com, a public policy news coverage website focused on New Jersey government and industry; and for clients of StateBroadcastNews.com, a division of The Lubetkin Media Companies LLC. Steve has been the computer columnist for the Jewish Community Voice of Southern New Jersey, since 1996. Steve is co-author, with Toronto-based podcasting pioneer Donna Papacosta, of the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional. You can email Steve at [email protected].