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How You Develop in Today's World

SAN DIEGO—Forest City Realty Trust's Ratner says the placemaking part of his business gives him a strategic advantage at last week's NMHC Apartment Strategies Outlook Conference.

By Natalie Dolce | nataliedolce | Updated on January 30, 2017

NMHC Apartment Strategies Outlook Conference development panel. NMHC Apartment Strategies Outlook Conference development panel.

SAN DIEGO—How do you develop in today’s world of increased development costs and growing infrastructure issues? A panel of expert builders at last week’s NMHC Apartment Strategies Outlook Conference took a closer look and discussed development techniques for different design types as well as forward-looking construction strategies and how to make them work.

According to Ron Ratner, EVP and chief development officer of Forest City Realty Trust, his firm focuses on being primarily in a series of core primary markets. “We are committed to core urban markets.” He says they have also teamed a lot with partners to make that happen and says that they look at mixed-use development where they really think they can develop a place. “We look for placemaking.”

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