CHICAGO—Tenants who only need a small amount of space have probably always struggled to get enough attention from real estate brokers, but officials from Truss, a new start-up in Chicago, say their new platform will help startups and small and medium-sized business quickly find office space with very little fuss.
“Our sweet spot will be in the 1,000 to 5,000 square foot range,” Bobby Goodman, Truss co-founder, tells GlobeSt.com, although the firm will also help larger groups. The difficulty these firms frequently run into is that for brokers, the amount of work they have to put in “won't vary that much between a 2,000 square foot and a 20,000 square foot lease.” But the amount of money they will earn is different.
“I won't say the smaller firms fall through the cracks,” he adds, “but they fall down the list of brokers' priorities.” If, for example, a broker team of between four and ten people completes a 2,000 square foot deal, “each person can go out and buy a Big Mac.”
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Brian J. Rogal
Brian J. Rogal is a Chicago-based freelance writer with years of experience as an investigative reporter and editor, most notably at The Chicago Reporter, where he concentrated on housing issues. He also has written extensively on alternative energy and the payments card industry for national trade publications.
