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Could This be a Key to Multifamily Tenant Retention?

Tenant retention has never been more vital, despite the rising multifamily rents. Could this help?

By Jennifer LeClaire | jenniferleclaire | Updated on August 09, 2017

First Street Apartments First Street Apartments

MIAMI—Rental prices in Florida creep up in the summer months and many tenants are looking for the next best deal. Tenant retention has never been more vital, despite the rising multifamily rents.

GlobeSt.com caught up with Kristen Gucwa, executive vice president of marketing Richman Group Development Corporation, to get some insights into stemming the multifamily churn in part two of this exclusive interview. In part one, she shared the importance of a sense of community to renters and the reality of high moving prices.

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