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What You Need to Know About Corporate HQ Site Selection

Whether it's within the same market or a move to a different market, shifting corporate headquarters requires an analysis of cost, talent and recruitment and technology, among other issues, Colliers executives tell GlobeSt.com.

By Carrie Rossenfeld | colliers | Updated on October 10, 2017


Walker: “Large employers like Amazon want to see a dynamic workforce that’s growing. If new people aren’t entering the workforce, it will be significantly more difficult and potentially more expensive to staff the operation.”

NEW YORK—Whether it’s within the same market or a move to a different market, shifting corporate headquarters requires studying cost, talent and recruitment and technology, among other issues. That’s according to Colliers International executives Raymond Walker, national director of Colliers Site Selection Services in Atlanta, and Chris Zlocki, head of innovation for Colliers International in Denver. Site selection has never been more critical for companies, so GlobeSt.com chatted with both Colliers experts about how national companies choose their corporate headquarters, where technology fits in and how the commercial real estate industry can provide essential support during the process.

Choosing the right corporate headquarters is an intensely individualized and crucial decision. Making this decision requires an extensive understanding of the company’s operations and goals: what they do, how they do it, what their strategic objectives are and what the drivers and key issues are as they relate to their specific business and industry, Walker says. “It’s dependent, but a lot of projects have the same issues, irrespective of what company or industry they’re in.”

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