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Office Furniture Makes a Branding Statement, Too

In order to present a consistent image that will also attract and retain talent, modern companies are turning to customized furniture that matches their brand, MASHstudios' Bernard Brucha tells GlobeSt.com.

By Carrie Rossenfeld | Updated on November 10, 2017

Bernard Brucha Brucha: “They’re trying to create their own tribes of people, customers and employees. What the customers are seeing outwardly about company, the company is bringing inside, so the outside is matching the inside.”

ANAHEIM, CA—In order to present a consistent image that will also attract and retain talent, modern companies are turning to customized furniture that matches their brand, MASHstudios and MASHindustries founder and principal Bernard Brucha tells GlobeSt.com. MASHstudios and its manufacturing division MASHindustries have created customized and branded office furniture for high-profile companies such as Google, Uber, Tinder, HBO, the Honest Co. and Facebook, tailoring the product to each firm’s specific needs and speaking to each one’s individual style.

Additionally, the company has unveiled the MASHstudios Design Campus in Downtown L.A., a space with a start-of-the art design studio and a 5,000-square-foot showroom that acts as a design incubator where designers, textile specialists, manufacturers and engineers work in tandem.

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