Al Pesiri

SAN DIEGO—There is some crossover among the different residential asset categories when managing them, but the scope of services needed for each is a little bit different and requires either a hands-on or more general approach, depending on the property type, Harland Property Management's Al Pesiri tells GlobeSt.com. As we recently reported, Pesiri has joined the firm, which is expanding its leadership team to meet the demands of the San Diego rental-housing market.

With more than 20 years of professional real estate experience that includes management of more than 1,500 units, functioning as regional manager/asset manager in Washington, Oregon, California and Arizona, Pesiri will be performing and supervising management operations for rental properties of all types including single-family homes, commercial properties and apartment communities.

In addition, the firm recently initiated its corporate-responsibility program, known as HOME, to help solve the problem of homelessness, with quality, safe housing for all. Along with helping with San Diego County's issues, through the program Harland started an online social media campaign to raise funds for the displaced Northern California fire victims.

We spoke with Pesiri about his new role with the firm and the challenges of managing the different residential property types, as well as the HOME program.

GlobeSt.com: What are you looking forward to most in your new position?

Pesiri: What I like about working in this type of environment is helping people do what large real estate companies do. Residential real estate is a smart investment, and what we get to do is bring the highest level of management and services to investors.

GlobeSt.com: What are the challenges of managing so many different property types?

Pesiri: If you look at condos versus apartments, in apartment management, you have 300 doors of the same. So, you know if there's a plumbing problem, you get that faucet put it in. With condo management, you have to be on top of your game in terms of what is going on in a condo association, with the individual owner, the age of home, and you have to be able to diagnose and figure out what's going on. It's definitely challenging and a good test of your knowledge.

Commercial properties are kind of their own breed. If you're talking about office and retail, especially versus a single-family home, the scope of services is a little bit different. I think that commercial is very contractually driven and very CAM driven in a way—it's a little bit like HOA management in some ways. Single-family homes are very hands-on and detail oriented, and you're going to get called for everything.

GlobeSt.com: What should our readers know about your firm's new corporate-responsibility program?

Pesiri: That's an initiative that has been put together to help Kayvon Homayoun, the owner of the firm, do something to help the community. It's a combination of things: the fires up north, the issues with homelessness Downtown—they created a sense that something that needed to be done.

Al Pesiri

SAN DIEGO—There is some crossover among the different residential asset categories when managing them, but the scope of services needed for each is a little bit different and requires either a hands-on or more general approach, depending on the property type, Harland Property Management's Al Pesiri tells GlobeSt.com. As we recently reported, Pesiri has joined the firm, which is expanding its leadership team to meet the demands of the San Diego rental-housing market.

With more than 20 years of professional real estate experience that includes management of more than 1,500 units, functioning as regional manager/asset manager in Washington, Oregon, California and Arizona, Pesiri will be performing and supervising management operations for rental properties of all types including single-family homes, commercial properties and apartment communities.

In addition, the firm recently initiated its corporate-responsibility program, known as HOME, to help solve the problem of homelessness, with quality, safe housing for all. Along with helping with San Diego County's issues, through the program Harland started an online social media campaign to raise funds for the displaced Northern California fire victims.

We spoke with Pesiri about his new role with the firm and the challenges of managing the different residential property types, as well as the HOME program.

GlobeSt.com: What are you looking forward to most in your new position?

Pesiri: What I like about working in this type of environment is helping people do what large real estate companies do. Residential real estate is a smart investment, and what we get to do is bring the highest level of management and services to investors.

GlobeSt.com: What are the challenges of managing so many different property types?

Pesiri: If you look at condos versus apartments, in apartment management, you have 300 doors of the same. So, you know if there's a plumbing problem, you get that faucet put it in. With condo management, you have to be on top of your game in terms of what is going on in a condo association, with the individual owner, the age of home, and you have to be able to diagnose and figure out what's going on. It's definitely challenging and a good test of your knowledge.

Commercial properties are kind of their own breed. If you're talking about office and retail, especially versus a single-family home, the scope of services is a little bit different. I think that commercial is very contractually driven and very CAM driven in a way—it's a little bit like HOA management in some ways. Single-family homes are very hands-on and detail oriented, and you're going to get called for everything.

GlobeSt.com: What should our readers know about your firm's new corporate-responsibility program?

Pesiri: That's an initiative that has been put together to help Kayvon Homayoun, the owner of the firm, do something to help the community. It's a combination of things: the fires up north, the issues with homelessness Downtown—they created a sense that something that needed to be done.

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Carrie Rossenfeld

Carrie Rossenfeld is a reporter for the San Diego and Orange County markets on GlobeSt.com and a contributor to Real Estate Forum. She was a trade-magazine and newsletter editor in New York City before moving to Southern California to become a freelance writer and editor for magazines, books and websites. Rossenfeld has written extensively on topics including commercial real estate, running a medical practice, intellectual-property licensing and giftware. She has edited books about profiting from real estate and has ghostwritten a book about starting a home-based business.