BETHESDA, MD–Both Marriott International and Hilton Hotels are experimenting with advanced technology to stay competitive and keep abreast with their guests' expectations.
This week Marriott International announced it has teamed up with Samsung and Legrand to launch an Internet of Things, or IoT, Guestroom Lab where the companies will be trying out such scenarios as a user asking a virtual assistant for a wake up call and while it is at it, to start the shower at the temperature the guest likes. Both voice commands and apps will be part of the mix, Marriott said.
“By teaming with best-in-class partners, we are leveraging mobile and voice-enabled technology to give our guests the ability to set up the room to best meets their needs – whether that is creating the ultimate relaxation environment or one that enables productivity for business travelers,” said Stephanie Linnartz, Global Chief Commercial Officer, in a statement.
Earlier this month, in a separate development, Hilton debuted its new 4,300-square foot Innovation Gallery, which is located next door to its Hilton McLean Tysons Corner in Tysons, Va. Here too, the lab is serving as an incubator for new guest services. It has, among other things, a product showcase, a food and beverage concept studio and a virtual reality stage. The products on display have been recently launched or are under testing, with many developed through Hilton's partnerships with such companies as IBM, LG, Amazon and Tesla.
In a prepared statement Jon Witter, Hilton's Chief Customer Officer, called it a “space for us to incubate, test, scale and showcase the products and processes we're creating to enhance our guests' experiences and redefine the future of hospitality.”
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Erika Morphy
Erika Morphy has been writing about commercial real estate at GlobeSt.com for more than ten years, covering the capital markets, the Mid-Atlantic region and national topics. She's a nerd so favorite examples of the former include accounting standards, Basel III and what Congress is brewing.
