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Technology Is Coming to CRE Brokerage

This year, Lee & Associates plans to break the tech code and integrate meaningful technology into its brokerage service.

By Kelsi Maree Borland | Updated on December 28, 2017

Jeff Rinkov is the CEO of Lee & Associates.

This year, Lee & Associates plans to break the tech code and integrate meaningful technology into its brokerage service. The technology will help to speedily deliver data to brokers in the field and help create transparency for clients, creating a better overall service, according to Jeff Rinkov, the president and CEO of Lee & Associates. We sat down with Rinkov for an exclusive interview to talk about technology in brokerage and how Lee & Associates is finding the right application for technology in 2018.

GlobeSt.com: How will technology impact commercial real estate brokerage in 2018?

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