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Natural Disaster Sparks Rebranding of Two CRE Entities

Steadfast Cos. renames its capital-markets group Stira and its global credit fund offered with Alcentra to Stira Alcentra Global Credit Fund to reflect its commitment to help the people of Nepal rebuild after its devastating earthquakes.

By Carrie Rossenfeld | Updated on January 05, 2018

Irvine The company is based in Irvine, CA.

IRVINE, CA—Steadfast Cos. has renamed its capital-markets group Stira and its global credit fund offered with Alcentra to Stira Alcentra Global Credit Fund. The name was inspired by Steadfast’s efforts, under the leadership of Rod Emery, to help the people of Nepal after the devastating earthquakes that rocked the country in 2015, causing great loss of life and leaving millions without homes.

The company did not immediately return GlobeSt.com’s request for comment on the significance of this move for the commercial real estate industry.

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