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Mobility and Optimization Dominate Banking

With mobile banking apps and the growing acceptance of online and mobile banking, the banking industry is trying to optimize to meet clients’ needs while increasing the quality of service, says Dallas’ Bialas.

Walter Bialas JLL’s Walter Bialas says there is no market or brand that’s immune from the banking evolution.

DALLAS—While banking is not disappearing, it’s certainly transforming. Although the winds of industry change are not completely predictable, two key themes continue to dominate banking’s real estate landscape in 2018: mobility and optimization. Branch banking continues to evolve, driven by customer demand for convenience. i.e., the ability to do business anytime and anywhere.

Banking institutions are accommodating this evolution, according to JLL’s 2018 banking update. The report spearheaded by JLL’s Dallas-based Walter Bialas, vice president, market research, highlights continued branch optimization by both large and small banking institutions, a feature reported last year that is still shaping the industry. Locally, as an example, the Dallas metro has gone from 1,812 branches in 2010 to 1,672 in 2017.

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Lisa Brown

Lisa Brown

Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.

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