IRVINE, CA—ATTOM Data Solutions said Thursday it had acquired Onboard Informatics, integrating its neighborhood data into the ATTOM Data Warehouse. Deal terms were not disclosed.
“Onboard has a long and accomplished track record as an innovator in enhancing and democratizing neighborhood data assets, paralleling our own mission of powering real estate transparency,” says ATTOM CEO Rob Barber. “This acquisition will benefit existing customers of both companies—and the entire marketplace—by providing complementary datasets in a one-stop data shop.”
For instance, says Oboard CEO Marc Siden, Onboard customers will be able to access “robust tax, deed and mortgage data that, when combined with Onboard's neighborhood data, completes the full property data picture needed to improve decision-making, increase lead generation and grow revenue.” Moreover, says Onboard president Jonathan Bednarsh, “they'll also have more flexible options for consuming that data through the various ATTOM data delivery solutions including the ability to consume neighborhood data as bulk files.”
Onboard's data products include area data (neighborhood, metro and residential boundaries along with school attendance zones), point of interest data (e.g. restaurants, banks and shopping) and community data (crime, population, education, weather and commuter times). Founded in 2001, the company's products help fuel sales and decision-making for some of the largest US residential brokerage brands, including Century 21, Coldwell Banker and Weichert.
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