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Property Managers Increasingly Text Renters

In this EXCLUSIVE, Davis says text messaging is reliable and people are starting to prefer it for communication with property managers, which is why there is an influx of SMS campaigns integrated with apps.

Russell Davis Davis says more properties are utilizing apps because of ease of use.

DALLAS—IRIO is an SMS/MMS solutions company that creates custom application programming interfaces for businesses to communicate with and engage audiences. The firm recently released a digital comment card solution, which allows companies to autonomously communicate with as well as gather real-time data from customers at a fraction of the cost of traditional comment cards.

In this exclusive, Russell Davis, CEO of IRIO, recently discussed how property managers interact with renters via SMS programs and property management tech trends.

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Lisa Brown

Lisa Brown

Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.

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