Jamison Manwaring Jamison Manwaring

Neighborhood Ventures is growing its crowdfunding business for non-accredited investors as the result of strong demand. The crowdfunding firm is the first of its kind in the growing Phoenix market to cater to non-accredited investors, and has now opened a second offering in the market. Venture on Marlette is a 12-unit, two-story apartment complex with a mix of two- and three-bedroom apartment units and potential upside with a value-add business strategy. This is the second offering from the firm, which says that there is significant interest for crowdfunding investment opportunities in the Arizona.

“We have seen significant interest from Arizonans who want to invest in local commercial real estate projects through crowdfunding,” Jamison Manwaring, CEO and co-founder of Neighborhood Ventures, tells GlobeSt.com. “Our first project in Tempe attracted over 100 investors and raised $500,000. We had to close the fundraising a week ahead of schedule because we sold out early. In the first 10 days of fundraising for Venture on Marlette, over 60 investors have participated raising nearly $250,000.”

Manwaring says that its latest offering is ideal for its investor pool. “Venture on Marlette is located in an up-and-coming neighborhood along 7th Street in Midtown Phoenix,” he says. “This area includes a host of new restaurants and entertainment including the Yard and Culinary Dropout, Pita Jungle, Old School, Spinato's Pizza and AJ's shopping center. Built in 1962 of block construction decorative brick patterns throughout exterior, with a private entrance from the rear with covered parking.”

The firm plans to execute a value-add strategy on the property, which has not been upgraded since it was originally developed. “Operated as an apartment building for many years, the property has suffered from deferred maintenance and drifted from its original design,” explains Manwaring. “We plan to modernize the original architectural elements of the property with the addition of an updated color palette, materials, and street facing mural to create a wonderful addition to the neighborhood.”

The crowdfunding investment strategy for non-accredited investors is particularly successful in a growth market like Arizona because it reaches more medium-income investors that are familiar with the opportunities in the market. “Most real estate investment companies focus on wealthy investors to fund their projects,” says Manwaring. “Crowdfunding enables people of all income levels to invest in commercial projects with as little as $1,000. Many of these folks haven't invested in real estate before and they need to be educated about the investment process. We are committed to crowdfunding and know it takes time to build a large base of investors.”

While this is Neighborhood Ventures second offering, the firm has plans to expand over the next 24 months. “We plan to do 20 multifamily projects with crowdfunding in Arizona over the next two years,” says Manwaring.

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Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.