Artificial intelligence tools for commercial real estate are already here, and they are disrupting apartment leasing. AppFolio's new digital leasing assistant Lisa, is one example of what is possible through AI tools. The assistant is able to take a tenant through the early stages of apartment leasing, answering questions and carrying on conversations in real time. For brokers and property owners going through lease up, the benefits are substantial.

“Artificial intelligence is taking away the manual work that goes into some of the very first steps of the leasing process,” Elliott Burris, VP at property management software company AppFolio, tells GlobeSt.com. “Every single query gets answered by Lisa and, through conversational AI, Lisa can have a full-text conversation with a prospect about their query, answering questions about the property and unit, as well as vetting prospects to make sure they meet all requirements.”

The biggest benefit is that the assistant is able to answer questions and react to potential tenants in the same way that a person could. “Lisa asks specific questions of prospects to learn more information about them,” says Burris. “The immediacy of responses that Lisa provides helps meet prospect expectations and gives time back to leasing agents and property management businesses to focus more on business strategy.”

Recommended For You

Want to continue reading?
Become a Free ALM Digital Reader.

Once you are an ALM Digital Member, you’ll receive:

  • Breaking commercial real estate news and analysis, on-site and via our newsletters and custom alerts
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
NOT FOR REPRINT

© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Kelsi Maree Borland

Kelsi Maree Borland is a freelance journalist and magazine writer based in Los Angeles, California. For more than 5 years, she has extensively reported on the commercial real estate industry, covering major deals across all commercial asset classes, investment strategy and capital markets trends, market commentary, economic trends and new technologies disrupting and revolutionizing the industry. Her work appears daily on GlobeSt.com and regularly in Real Estate Forum Magazine. As a magazine writer, she covers lifestyle and travel trends. Her work has appeared in Angeleno, Los Angeles Magazine, Travel and Leisure and more.