The Marriott Delta Hotel is within phase one of a mixed-use development in Southlake.
SOUTHLAKE, TX—Construction is underway on the Marriott Delta Hotel, which is projected to deliver in 2020. This full-service six-story hotel is one of the first ground-up Delta hotels in the country.
The Marriott hotel will span five acres, and feature 240 guest rooms and suites, 10,000 square feet of meeting space, and a full-service restaurant and bar. Other hotel amenities include a display kitchen in the restaurant so guests can watch the chef prepare meals, and an outdoor pool and patio.
The hotel is within phase one of a mixed-use development in Southlake that will span 16 acres. The hotel sits at the southeast corner of the 114 corridor in Southlake and will be a center point of the mixed-use development, which will feature both office and retail.
“The new Marriott Delta Hotel in Southlake will be the centerpiece of a multi-phased mixed-use development located at the corner of State Highway 114 and White Chapel Road,” Ryan Schutt, senior associate and project architect at Merriman Anderson/Architects, tells GlobeSt.com. “The new hotel will be emblematic of the Delta Brand's identity 'simple made perfect'.”
Merriman Anderson/Architects is the architect and interior designer for the hotel project, and FF&E Design provided master planning and visualization services. RREAF Holdings is the developer, Hill & Wilkinson is the general contractor and Cole Engineering is the MEP engineer.
“The hotel features a modern design, borrowing materials and color from the surrounding context,” said Milton Anderson, Merriman Anderson/Architects vice president. “The warm blend of limestone, metals and stucco create a modern flavor for the architecture, setting the tone for the palette that will be used for the rest of the masterplan. Merriman Anderson/Architects' interior design team took a similar approach creating a timeless, sophisticated space, and SMR Landscape Architects was careful to complement the architecture.”
The Dallas hotel market comprises nine submarkets located throughout the greater Dallas area. A report by HVS notes that the greater Dallas area has strengthened and expanded in recent years. It benefits from a vast transportation network that includes a web of highways, commuter-rail service, a light-rail line and two major airports.
Demand growth waned in 2017 while new supply swelled, pushing occupancy below the 70% mark. The pace of demand increased in 2018. However, occupied room nights continued to be exceeded by the number of rooms added to the market, resulting in a continued but less severe correction in occupancy when compared to the previous year.
Average daily rates rose annually from 2011 through 2016, concurrent with the strengthening economy and high demand levels. In 2017 and 2018, the pace of ADR growth slowed, concurrent with a more competitive environment as a result of diminished demand being spread among more rooms, according to HVS.
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Lisa Brown
Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.
