FRISCO, TX—The 18-story 303-room Hyatt Regency Frisco is slated for opening on June 1, 2020. The hotel is located within Stonebriar Centre at the intersection of Preston Road and the Sam Rayburn Tollway.
With hospitality properties in the spotlight due to COVID-19's spread, hotel managers are going the extra mile to ensure health guidelines are being followed. The Hyatt Regency Frisco is no exception.
"Our guests' and associates' health and safety is our main concern, and the Hyatt Regency Frisco/Dallas will be following all stated government- and CDC-recommended guidelines and the guidelines that are suggested through the Hyatt Global Care and Cleanliness," Lance Stumpf, general manager, tells GlobeSt.com. "This will include, but not limited to, hand sanitizing stations, following social distancing guidelines and the implementation of enhanced food safety. Floor decals located in the lobby for our front desk and C&S market, in addition to signage with directions for proper social distancing at the fitness center and the pool deck, will also be put in place. Hyatt Regency Frisco is dedicated to the well-being of our guests whether visiting for business or leisure."
The hotel will include a 27,500-square-foot conference center including the Regency and Junior ballrooms and additional breakout spaces, a large lobby bar, two restaurants, and a 3,000-square-foot satellite Frisco Public Library which will be accessible to hotel visitors and city residents.
The hotel's owner and developer Sam Moon Group entered into a public-private partnership with the city of Frisco to reinvest in and enhance Stonebriar Centre, which has long been considered Frisco's first economic engine. Sam Moon Group, which began as a family wholesale and retail business, has extended its reach to real estate with a portfolio including class-A shopping centers, hotels and conference centers, mixed-use developments and a golf course.
Frisco, a suburb just north of Dallas, was named after the iconic Frisco railroad during the golden age of railroads, which opened up the city to people and products.
"Frisco is a modern city brimming with attractions, and the new Hyatt Regency Frisco will reflect this contemporary mindset. It's hard to imagine that this bustling city was once a dusty cattle drive trail that was later transformed by the railroad through the North Texas plains, and now it's a tourist destination renowned for shopping, stadiums, conventions and entertainment. Our hotel will celebrate the spirit of this vibrant community," says developer Daniel Moon.
The new Hyatt Regency Frisco was designed by HKS Inc. Architects. Brasfield & Gorrie is the project's contractor and construction manager.
"The interior design acknowledges Frisco's North Texas heritage while looking ahead to its bright future. Open, fresh and inviting characterizes our design approach," says Jim Looney, principal of Looney & Associates, which designed the interiors.
The only US location for Kidzania, an experiential and educational real-life city built for children aged 4 to 17, will be next to the hotel and offer specials for hotel guests. Other nearby attractions include Toyota Stadium, which is home of FC Dallas major league soccer club, Frisco Discovery Center and other entertainment attractions.
There are seven sports headquarters, two sports stadiums and the National Soccer Hall of Fame within a five-mile radius of the hotel. Sports headquarters in close proximity include the Dallas Cowboys, along with the off-season practice facility, Frisco RoughRiders, Dallas Stars Hockey Club, FC Dallas, Texas Legends and Complexity Gaming, a professional sports organization. The home stadiums for FC Dallas and the Frisco RoughRiders are within five miles of the hotel.
Guests can access the hotel through the street-level entry or the shopping mall on the second floor, located between Nordstrom and Dillard's.
Any future interruption to Dallas hotel construction activity because of the coronavirus could be a potential benefit for existing hotels as the market's inventory was set to expand by more than 6% during the next couple of years, according to a Marcus & Millichap report.
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Lisa Brown
Lisa Brown is an editor for the south and west regions of GlobeSt.com. She has 25-plus years of real estate experience, with a regional PR role at Grubb & Ellis and a national communications position at MMI. Brown also spent 10 years as executive director at NAIOP San Francisco Bay Area chapter, where she led the organization to achieving its first national award honors and recognition on Capitol Hill. She has written extensively on commercial real estate topics and edited numerous pieces on the subject.
