More than ever, lenders and brokers are relying on hard data on the multifamily real estate market—from analytics to unusual metrics—to maximize returns and mitigate risk, wrote Tim Blackwell, president of Ballpark Impressions, in a blog for RealPage. "Operators, developers and investors began watching data closely when the current cycle began skidding this spring," he wrote.
Blackwell pointed to BH Management and Simpson Housing as among the companies relying more on transaction-driven research in this current environment.
Senior Vice President of Revenue Management Bryan Hilton at Simpson Housing began focusing on occupancy, rent roll, revenue, concessions and other metrics within markets to optimize his company's next moves.
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