LAS VEGAS—GlobeSt.com was in attendance at the NewMark Merrill Cos. party at the national ICSC conference here in Las Vegas, where we got a chance to chat with the host, president and CEO Sandy Sigal about the retail climate. He got right to the point, explaining that not only is it hard to get labor, but it is having a big impact on customer service. "We are also seeing large issues with supply lines and the start of inflation which seems to be accelerating."
According to Sigal, all of those issues will require management and support for merchants as well as monitoring of traffic in order to staff appropriately to maximize the customer experience and set expectations for shoppers.
Even with current staffing shortages, according to Michael Sneed, director of retail marketing at Brickell City Centre, "retailers who offer caring, meaningful service will come out on top as shoppers may have to look harder for that perfect gift this year."
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