Student housing developer Landmark Properties has entered into the multifamily space through a series of property transactions from the Haven Communities pipeline. The expansion involves the integration of the Haven team including their CEO, Jay Williams. As a result of this growth, Landmark will have $7.8 billion in assets under management in the US

Landmark's move into the multifamily sector is a natural progression, according to CEO Wes Rogers. The company is already vertically integrated—with general contracting, development, investment management and property management teams—all in house, giving it control over the project from conception to exit. "While the multifamily space is certainly more competitive than the student housing sector, we feel that our strategy along with our execution capabilities will enable us to create outsized risk adjusted returns for us and our partners over the long term," said Wes in a statement. Jay Williams, Haven founder and CEO, and the former Haven team will launch the multifamily division for landmark.

Over the next two years, Landmark will develop two new multifamily properties in Sunbelt growth markets. The platform will focus on markets in the Southeast. The region has experienced substantial growth, making it the top target for multifamily capital. While Landmark didn't list its target cities, Florida and Texas are the most highly sought-after markets in the region, although Lubeck says that all major markets in the Sunbelt are outperforming expectations. South Florida, Orlando, Jacksonville and Tampa in Florida and Dallas, San Antonio and Austin in Texas are the most active investment markets.